Introducing Ciaran McCloskey: Group Trading Director for Watches of Switzerland and Mappin & Webb for seven years
With over seven years as Group Trading Director for Watches of Switzerland and Mappin & Webb, Ciaran brings an exceptional depth of experience in retail, particularly in the luxury segment of watches, jewellery, apparel, and accessories. His journey through high-profile positions in the UK, Europe, and internationally offers a fascinating insight into the luxury watch industry, where he has held both Board and Executive roles. 10to2 sat down with Ciaran to uncover more about his years procuring luxury watches for high profile clientele.
Can you tell us about your background?
I’ve spent my entire career in retail, with a third of it dedicated to luxury watches, jewellery, gifts, apparel, and accessories. I’ve had the privilege of working across the UK, Europe, and internationally, holding Board and Executive roles throughout my journey.
What were some of the key responsibilities you had in your previous roles?
My responsibilities varied, but a large part of my role was setting the vision and devising the strategy to achieve it. I was involved in managing sales and operations, developing high-profile partnerships, and building relationships with high-net-worth individuals. Additionally, I focused on brand direction and managing supplier relationships.
What first sparked your interest in luxury watches?
It all started 35 years ago with my first watch – a Tag Heuer 2000 bi-colour. I loved that watch, and it’s still in perfect condition today, currently worn by my daughter. That sparked a lifelong passion for watches, and like many, I soon set my sights on owning a Rolex.
Can you share a memorable experience from your career that highlights the joy of luxury watches?
There have been many incredible experiences, but one that stands out happened in 2004 when I spent three days with Girard Perregaux in La Chaux-de-Fonds, Switzerland. I was immersed in the brand’s history, their exceptional design, craftsmanship, partnerships and of course getting know the people. I was fortunate to follow this with visits to Rolex, Patek Philippe, IWC, Franck Muller, Ulysse Nardin, and Breitling, to name a few. Each visit deepened my appreciation for the craftsmanship and legacy behind these brands.
What goes into selecting watches for a high-end retailer?
It begins with understanding the expectations of your clients – knowing their tastes and preferences is crucial to making the right investments. From there, it’s about curating a collection of brands and models that meet those expectations. When considering new brands, you also need to assess whether they will resonate with the location and customer profile.
What do you think separates a good watch from a great one?
There aren’t many bad watches – just poorly executed designs, which by default means there are many good watches! A great watch, however, stands out due to its longevity, iconic design, and exceptional craftsmanship. Of course, it also must have commercial demand.
How has the luxury watch market changed over the years from your perspective?
It has definitely changed. Twenty-five years ago, the demand for sports watches wasn’t anywhere near what it is today. For example, when Rolex launched the Daytona in 1963, it wasn’t particularly popular, and after 15 years, they even considered discontinuing it due to a lack of demand! Another big change is how well-informed clients are today. With so much information available online, buyers often know exactly what they want in terms of brand, collection, functionality, and complications before they even step into a store.
Do you have a favorite watchmaker or designer?
Patek Philippe for their complications, craftsmanship, and ingenuity- the Nautilus Perpetual Calendar is a prime example of that brilliance. Rolex stands out for their unmatched commercial skill in maintaining desirability across decades. I also have a soft spot for Ulysse Nardin. I spent time with the late Rolf Schnyder and was part of the team that helped relaunch the brand in the UK. If you haven’t already, take a look at their Sonata Cathedral Alarm – it’s a stunning piece.
What is one watch you sourced for a customer but would have loved to keep for yourself?
In 2008, we sourced a Patek Philippe Sky Moon Tourbillon. At the time, it was priced at over £700,000, and today its value is around £1.25 million. That’s one watch I would have loved to add to my personal collection.
What advice would you give to someone looking to start a career in the luxury watch industry?
First and foremost, read and explore. Understand the brands, collections, functions, and complications in detail. Knowledge is key. Avoid talking to clients until you feel confident enough to answer any questions they might throw at you. And most importantly, always tell the truth – honesty goes a long way in building trust and credibility in this industry.